Congratulations David Plouffe (Campaign Manager for Barack Obama’s Presidential Election Campaign)…

Your campaign was quite slick.  You utilized technology, you utilized manpower, you have created a new template for Presidential elections.  All future election campaigns will be held to a new standard and level of utilizing technology…long gone is the old way of campaigning.

Between the Obama Girl, Facebook ads, and an iPhone application, you took advantage of the Internet as a communication tool and you captured a generation and communicated with them at their level.  And yes, I know Obama Girl was not part of your campgain strategy, or was she?

People-Press.org provides the following statistics…

The internet is living up to its potential as a major source for news about the presidential campaign. Nearly a quarter of Americans (24%) say they regularly learn something about the campaign from the internet, almost double the percentage from a comparable point in the 2004 campaign (13%).

Moreover, the internet has now become a leading source of campaign news for young people and the role of social networking sites such as MySpace and Facebook is a notable part of the story. Fully 42% of those ages 18 to 29 say they regularly learn about the campaign from the internet, the highest percentage for any news source. In January 2004, just 20% of young people said they routinely got campaign news from the internet.

Once again, congratulations…see you on Facebook.