Posts Categorized: Digital Marketing

Make it happen. Closing more leads from your website.

How mad would you be if all that money you are spending right now could bring you more clients, close more deals, and fill more seats? Here’s the deal. Before you start to drive traffic to your website using pay per click, advertising, direct mail, SEO, or anything else, you should really factor in how…

Google Website Optimizer is No More

Recently, Google¬†added a split testing feature to Google Analytics. This is the first step in replacing Google Website Optimizer, which is scheduled to be sunset on August 1, 2012. Google Website Optimizer has been a well-loved and heavily-used tool by everyone, from folks just starting out in conversion rate optimization to old pros. Its closure…