The goal of Search Engine Optimization is to improve your web site’s organic listing for a specific set of targeted keywords so that your site is listed at the top of the results page when a prospect searches for specific keywords. Each search engine has a ranking system of algorithms, methods of determining relevancy, and how often it will index pages. Unfortunately this information is not made public but there are what I call “Best Practices” to use to give your webpage a better shot at being recognized by the search engines and have them find it relevant and credible for those keywords...

The goal of Search Engine Optimization is to improve your web site’s organic listing for a specific set of targeted keywords. Each search engine has a ranking system of algorithms, methods of determining relevancy, and how often it will index pages. Unfortunately this information is not made public but there is what we call "best Practices" to use. These give your webpage a better shot at being recognized by the search engines and have them find it relevant and credible for those keywords or search terms. There are many “best...