After reviewing 146 Denver web design firms, Neon Rain is one of the top!

Expertise.com makes it easy to find the top local providers in over 100 business categories across 1,000 cities. When looking at the Denver market they sifted through 146 Web Design Companies using the following criteria: Reputation A history of satisfied customers giving excellent recommendations Credibility Established in their industry with licensing, accreditations, and awards Experience…

Things to Consider When Building an E-Commerce Website

Competent web developers know that while developing an e-commerce website can be a potentially daunting task, the website makes or breaks an e-commerce business. Consumers have virtually thousands of options for shopping, so a company cannot have glitches or distractions in their website that interrupt the consumer buying experience. With 15+ years of experience, the…

Google Analytics – Making Your Website Work for You

If you are not using Google Analytics, chances are you are not getting optimum results from your website. Tracking the strength of your website and making adjustments to improve the consumer experience has now been made incredibly accessible and simple, even for those who cringe at the word “data.” What is Google Analytics? Put simply,…

3 of the Top Digital Marketing Opportunities: SEM, SEO, & SM

Top 3 Digital Marketing Opportunities According to a recent study conducted by GE Capital Retail Bank, 81% of people research products online before making a purchase, so if a business wants to survive, an online presence through digital marketing is not just recommended, it is necessary. Digital marketing is the promotion of goods and services…

Why Web Design & SEO Are Better Together

You wouldn’t build a house without considering its foundation. Search engine optimization (SEO) is like a house, but for many websites, it’s a poorly constructed one. In your SEO-house, there are components your guests can see, like content and navigation. Then, there are items that only you as the homeowner can see, such as tags…

Benefits of XML and HTML Sitemaps

What is a Sitemap? Sitemaps are files that provide a comprehensive listing of every webpage hosted on a website, and often additional information about how often the pages are updated and how they relate to the other pages on the site. There are two distinct types of sitemaps: XML, which help search engines and bots…

Overview of Google Algorithms & How They Can Affect Your Site

Google is the undisputed search engine king. The tech giant alters its algorithms to help its users easily find information. After all, Google’s job is to serve the most relevant results to its visitors, not decide how websites are ranked. These rules, also known as Google’s algorithm, decide how to classify websites for relevancy and…